New digital profit model gathers everyday information via text messaging

published 15th June

Working in cooperation with the company XNiP GmbH based in Hamburg, ngn – new generation network gmbh launched a strategic partnership to introduce and promote a cutting-edge online archive service. As part of the agreement, ngn will exclusively manage B2B marketing and sales in Europe and handle all customer contacts in the USA. Worldwide, ngn will implement all operational processes for XNiP customers.

What is XNiP?
In the daily flood of information, important details are often quickly forgotten. Many of the messages from advertisers to potential customers disappear. XNiP solves this problem: Users can now save information printed with an XNiP code to their personal XNiP account by simply text messaging the code. This enables companies to significantly prolong the impact of their promotional information. Users can easily collect newspaper articles, product descriptions, restaurant information, etc. in digital form in one place and access it over and over again.

Commenting on his company’s entry into this new business field, Robert Drblik, Managing Director of ngn – new generation network gmbh, said, “The world is full of interesting information. Now it is possible to digitally capture this data according to one’s own personal interests and efficiently process it later. XNiP offers individual users and companies a revolutionary opportunity to send and receive messages on a long-term basis. XNiP will bridge the gap between online and offline information, particularly in the publishing, exhibition and convention industries. Over the past few years, ngn has positioned itself internationally as an expert for innovative digital profit models.

XNiP clients include renowned publisher as for example Axel Springer, Bellevue And More, and others. These companies have already made content available to users via XNiP code. This new system has also attracted massive attention in the USA. The International Association of Exhibitions and Events (IAEE) is impressed and will be introducing XNiP for all participants, presentations and exhibitors at their Expo! Expo! event in December.

About ngn – new generation network gmbh:
For more than 10 years, key international trade show organizers have relied on ngn – new generation network gmbh to pioneer and execute profit-enhancing digital business models. ngn’s unrivaled depth of trade show industry experience, advanced digital solutions, and unprecedented client services provide organizers with an organic growth strategy to integrate their live events with digital, web-based media and secure their companies’ future prosperity and profitability.
ngn’s innovative content-rich online platforms bring dynamic information, product representation, and interactive portal features to the vanguard of integrated marketing solutions for organizers and exhibitors. Tradeshows worldwide have implemented ngn’s digital solutions and services including Messe Berlin, NürnbergMesse, Deutsche Messe AG, Hinte Messe, Messe Schweiz, English trade show organizer Montgomery/Reed, US trade show organizers United Fresh, Diversified Business Communications, and PennWell Corporation as well as SES from Singapore.

For more information please visit: http://www.ngn-global

Press Contact

ngn – new generation network gmbh
Corporate Communications
Boris Frank
Leipziger Strasse 126
10117 Berlin
Germany
Phone +49 30 890 481 184
Email boris.frank@ngn-global.com